Pantone announces the color of the year for about two decades, based on a "trend analysis" and "careful consideration". During the year, experts analyze chromatic influences linked to the most diverse areas - from the entertainment industry to artists, to socio-economic factors, new technologies and relevant fashion events. Pantone Color Institute is highly regarded worldwide with great influence on the trends of the year, product development and purchasing decisions in multiple industries.
For 2019, they chose an encouraging and affirming tone of coral, with a golden tone that energizes and animates with a softer tone...
PANTONE 16-1546 – LIVING CORAL
Vibrant yet gentle PANTONE 16-1546 Living Coral
embraces us with warmth and nourishment to provide comfort and buoyancy in our continuously changing environment.
Moving away from UltraViolet (PANTONE 18-3838)
- a dramatically provocative and thoughtful "purple shadow" from the past year, Living Coral incorporates playfulness, energy and a desire to reconnect with nature.
"The biggest influence was on the environment," explains Laurie Pressman, Executive Director of Pantone's Color Consulting Unit. She says that what attracted the most attention was the stunning beauty of nature and the need to preserve the environment. If we reflect on coral reefs, they provide shelter and sustenance to marine life and here we are observing their disappearance.
In response to the onslaught of digital technology and social media that are increasingly incorporated into our daily lives, that is, the constant need to live an online life and superficial. And choosing this color provides authentic and immersive experiences that enable connection and intimacy, as well as comfort and familiarity.
Sociable and witty, the engaging nature of PANTONE 16-1546 Living Coral
welcomes and encourages carefree activity. Symbolizing our innate need for optimism and cheerful activities, color embodies the desire for playful expression of modern life.
Living Coral is a stimulating color that appears in the natural environment and at the same time exhibits a lively presence on social networks. It emits the desired, familiar and energetic aspects of color found in nature.
CORAL LIVING IN THE WORLD OF DECORATION
There are literally infinite colors to choose from. Why live the bold color of year 2019 in your home decor? And how?
In choosing the color of the year, we look at everything around us. We seek to see what is related to beauty, fashion and art. We look at what people buy, use, and publish on social networks. There is just something about color that looks earthy and welcoming, optimistic and intimate. And those are the exact reasons why PANTONE 16-1546 Living Coral
is so applicable in interior decoration.
It may sound strange but using the color of the year 2019 as the center of your decoration is not at all a bad choice, you just need to know how to conjugate well with complementary colors. The orange base color is warm and conveys comfort and the best option is to combine with a palette of warm colors like light pink or brown.